Store Operations Director Scandinavia

Lead the Future of Store Operations Across Scandinavia

Synoptik Scandinavia is entering a new chapter. Bringing together four leading optical retail brands – Synoptik and Smarteyes in Sweden and Denmark, and Brilleland and Interoptik in Norway – we are accelerating our transformation and strengthening our position across the Nordic region. Over the past few years, key functions have been brought together under a Scandinavian structure, driving stronger alignment and operational efficiency. 

The next step is Store Operations.

To support continued growth, success and alignment across functions we are establishing a new Scandinavian Store Operations function. This is a high-impact leadership role focused on productivity, operational excellence, support functions and transformation across one of the Nordic region's largest optical retail organisations. The role sits on the Scandinavian Leadership Team and reports directly to the CEO Scandinavia. Preferred location is Copenhagen with Stockholm and Oslo as alternative locations, and the role entails travelling. [
 

The Opportunity

As Store Operations Director Scandinavia, you will build and lead a new Scandinavian agenda across store operations, workforce planning, customer service, store support and operational excellence. 

Working closely with the Scandinavian leadership team and key roles in all countries, and EssilorLuxottica's international Store Operations function, you will create greater alignment, structure and consistency across markets while ensuring stores can focus on what matters most: serving customers and growing the business. The role combines strategy, transformation, stakeholder management and operational leadership in a highly visible position with significant influence across the organisation.

Key Responsibilities

• Define and drive the Scandinavian Store Operations strategy
• Lead productivity, workforce planning and operational performance initiatives
• Develop and enable excellence in Store support and customer service functions
• Drive strategic projects, transformation programmes and process improvements
• Build common ways of working across Sweden, Norway and Denmark
• Partner closely with HR, Finance, Sales, Marketing, Supply Chain and IT
• Act as the key interface between Scandinavian operations and EssilorLuxottica's EMEA Store Operations organisation
• Lead and develop Store Operations teams across Scandinavia

What We're Looking For

You are an experienced operational leader who enjoys creating structure, driving change and bringing people together around a common agenda. You understand how complex organisations operate and know how to balance strategic priorities with operational realities. You are comfortable working across functions, countries and stakeholder groups, and have a proven ability to create alignment in matrix environments. Most importantly, you have the mindset and experience to build something new while ensuring tangible business impact.

Background and Experience

• Significant leadership experience within a large, complex or matrix organisation. Scandinavian or Nordic experience is preferred. 
• Experience leading operational excellence, business transformation or large-scale improvement programmes
• Strong understanding of productivity, workforce planning and cost optimisation
• Background from retail, FMCG, hospitality, consumer services, logistics, healthcare or other multi-site environments
• Experience leading strategic projects across multiple functions and stakeholder groups
• Track record of influencing senior stakeholders without direct authority
• Ability to lead distributed teams across multiple countries
• Experience from consulting, business development, operations or transformation roles would be advantageous

• Strategic, pragmatic and commercially minded
• Strong stakeholder manager and collaborator
• Influential communicator
• Pragmatic and solution-oriented
• Adaptable and resilient
• Comfortable navigating complexity

Why Join Synoptik?

Synoptik Scandinavia brings together four of the strongest optical retail brands in the Nordic market: Synoptik, Smarteyes, Brilleland and Interoptik. Together, these brands serve customers across Sweden, Denmark and Norway through six retail banners and a strong omnichannel presence.

As part of EssilorLuxottica, the global leader in eyewear and vision care with more than 180,000 employees worldwide, you'll have the opportunity to shape the future of four well-established consumer brands while benefiting from the resources, expertise and scale of a global organisation.

You'll join an organisation with strong market positions, ambitious growth plans, substantial marketing investments and the backing of a global industry leader, while retaining significant influence on the Scandinavian agenda.
For the right person, this role offers the rare combination of strategic responsibility, organisational transformation, commercial impact and international exposure.

For this role, we are working together with Nigel Wright Group. Please contact Jonas Röhne (jonas.rohne@nigelwright.com) if you have any questions.