Social Media & Content Manager

Greater Manchester Permanent £35,000 - £40,000 Ref: 406934

Social Media & Content Manager

A global consumer products organisation, our client are currently looking to recruit a Social Media and Content Manager to lead its content and social marketing activity to grow the brands profile within the UK. They supply a range of both direct to consumer via online and through traditional retail channels.

Based in their Manchester office the role will have a broad remit across a small team, so an initial hands-on approach will be essential, with a view to build the team as required. The main focus of the role will be on Content and Social, working closely with senior marketing team.

Key Responsibilities

Content Strategy: Develop and execute a cohesive content strategy that aligns with brand values and business goals.
Social Media Management: Work with the team to plan, create, and schedule engaging content for social media platforms, ensuring a consistent brand voice.
Campaign Development: Lead social and content campaigns to promote products, drive traffic, and engage consumers.
Content Creation: Produce high-quality content, including blog posts, newsletters, product descriptions, and social media posts, tailored to our audience.
Analytics and Reporting: Monitor and report on content performance, using insights to optimise future strategies.
Community Engagement: Build and nurture our online community by responding to comments, messages, and fostering meaningful connections.
Collaboration: Work closely with the product, marketing, and sales teams to align content with brand initiatives and launches.
Trend Monitoring: Stay up-to-date with social media trends, algorithm changes, and industry developments to inform content decisions.

Key Requirements

Proven experience in a content or social media management role, preferably within consumer products
Strong copywriting and storytelling skills.
Excellent understanding of social media platforms and best practices.
Experience with content planning tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Meta Insights).
Basic graphic design and video editing skills. Familiarity with design tools like Canva or Adobe Creative Suite.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
A keen eye for aesthetics and detail, ensuring content aligns with brand identity.
Familiarity with SEO principles and keyword research.
Understanding of influencer marketing and partnerships.

They are looking for a creative and results-driven Content and Social Media Manager to manage and execute their content strategies across all platforms. If this sounds of interest I'd be keen to hear from you!