Marketing Manager

North West England Permanent £55,000 - £65,000 Ref: 406653

Marketing Manager

Nigel Wright are exclusively recruiting for a successful organisation who supply into the construction industry who are looking for an experienced Marketing Manager. This £50m business have experienced fantastic growth over the past 5 years on the back of providing a sustainable product offering and exceptional service to their customers, they are now looking for a Marketing Manager to lead all Marketing & Communications to elevate their brands and develop propositions that will deliver sustained growth for the business.

Key Responsibilities

Formulation, development and implementation of the brand, events and communications marketing strategy in line with the overall marketing plan and business objectives.
Management of all brand, events & communications marketing activities to enhance and develop the brand and to help and support the business.
Plan and create marketing promotional literature to support events, industry trade fairs and conferences to further enhance the brand and inform and attract customers and clients
Work with the Managing Director to develop the digital marketing strategy and KPI’s. Own the social media strategy and be responsible for leading the team to fine tune the content strategy, create content including social media marketing campaigns.
Working with the Sales Director and Marketing Executive, support the digital Marketing development of all websites, including CRM driven marketing automation.
Develop communications through all channels, to show the business as the industry voice and spread the brand.
Help manage the event and communications marketing budget items and support ROI calculations

Key Requirements

Brand Management, Events or Communications Marketing experience ideally within the construction materials industry or similar.
Have experience of Marketing to Specifiers, Academy trusts, Healthcare and Main contractors
People Management – the ability to lead, develop and coach a team.
Proven experience in brand development, offline and online
A passionate self-motivated person with high energy and resilience, who can understand the business strategy and translate this into meaningful actions and results.
Pragmatic problem solver, who can overcome constraints in a fast paced, dynamic and complex business environment and still deliver outstanding results.
Excellent interpersonal and communication skills with sufficient credibility to be able to influence key stakeholders at all levels within the business and externally.
Some travel throughout the region will be required in order to perform the role effectively.

The company pride themselves with having a fantastic culture, offering a family friendly environment with low staff turnover and many longstanding employees. The role offers hybrid working with the requirement to be in the office 2/3 days a week, they are located just off the M62 corridor so are easily accessible.